Category Archives: Uncategorized

Five Figure Profits: Improving Your Daily Operation to See Greater Return

Presented by Cheryl Whitman A top-notch spa is like a well-oiled machine. From staff to retail to marketing, every element must operate together in harmony to maintain momentum and see high return. In this webinar, learn key techniques for motivating employees and improving overall staff performance, discover insights on maximizing your marketing strategies, and find […]


Increase ROI by Closing Consultations – Part One

Successful patient consultations, where a treatment plan is presented and prices are quoted, can mean the difference between a stagnant practice and a flourishing one.  Consultations should follow a standard protocol. Set aside a quiet, comfortable room.  Utilize before and after imaging software to visually show potential results. Use high quality marketing materials to present […]


Birthday Loyalty Programs

Loyalty reward programs are a powerful and often overlooked tool for encouraging patient retention, boosting referrals, and adding to practice growth. Beautiful Forever Aesthetic consultants work with practices to put these programs into place. These reward programs are automated to keep up with birthdays and other important dates to remember. The more creative the program, […]


Appealing to The Complex Teenage Beauty Consumer

Welcome to the rapidly approaching end of the 2010’s and the speed of lightning ‘new normal’ climate in the aesthetic industry. Social media advertising and social media ‘influencers’ with the power to turn the tide of public opinion with a simple tweet or opinionated Instagram post are changing the face of successful marketing. The mammoth […]



2018 Strategy Planning

2018 Strategy Planning Medical Spa or Aesthetic Practice Benchmarks for Success Need help creating a bank-ready business plan from start-up to expansion? A professional, well-thought out business plan is a must for a new med spa or aesthetic wellness practice in order to secure financing. A business plan will help your anti-aging practice set goals and achieve […]


The Importance of the “Elevator Pitch”

“Hi! I’m Paige, an Executive Consultant with Beautiful Forever Aesthetic MARKETING AND BUSINESS Consulting. We are veteran industry EXPERTS who help physicians, med spas, and medical aesthetic companies grow their businesses and increase profitability.” Here’s a Beautiful Forever example of follow-up information: additional sentences that further clarify and underscore your USP. “We focus on developing creative […]


Three Important Ways Before & After Photos Increase Your ROI

“One of any aesthetic practice’s strongest sales tools is its gallery of Before and After photographs. For maximum impact, these photos should be professionally made by someone who understands the camera technology, posing, and the ultimate use of the photographs. The best Before and After photos eliminate all distractions, focusing only on the area treated by […]



Private Label Skin Care: Put Your Name Where The Money Is

The future of private label skin care lines in the spa is bright as spa owners recognize this burgeoning and lucrative market. Just one successful product can offer a greater return on investment and start to make the professional a skin care authority. Set the Stage To develop a private label product line, the professional […]


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